chapter 9 digital marketing: E active marketing

e-commerce
e-commerce web site components
catalogs
shopping carts
pyment system
stor locator
custom function
customer reviews
building next generation of e-commerce sites
e. incentives
financial
convenience
value based
interactive marketing
types of online ads
search engine
brand spiraling
blogs
percentages
online social network
75%
consumer generated adv
e-mail
viral marketing